April 16, 2008

The China Center at Rollins College presents..."Doing Business in China in the 21st Century"

“DOING BUSINESS IN CHINA IN THE 21st CENTURY”
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Dr. Ilan Alon, Rollins College - China Center
Moderator

Ms. Rebecca Karnak, U.S. Department of Commerce
Opportunities and Threats of Doing Business in China

Mr. Kenneth Wright, Baker & Hostetler
China’s Legal Environment for Doing Business

Dr. James Jianmin Sun, Director - Human Resource Assessment Center
Renmin University of China
Cultural Implications of Managing a Chinese Workforce

Dr. Raymond Wang, Rosen College of Hospitality Management,
University of Central Florida
The Impact of China to the US Travel and Hospitality Industry

Dr. Christoph Lattemann, Potsdam University, Germany
Corporate Social Responsibility in China

April 18, 2008

"Globalization of Chinese Enterprises with Dr. Ilan Alon

Please Join
Dr. Roger N. Casey, Provost and Vice President for Academic Affairs and
Dr. Laurie M. Joyner, Dean of the Faculty
of Rollins College

For an Afternoon Celebrating the 2007-2008
Arts and Sciences Faculty Authors

Ilan Alon, Jennifer J. Petters Chair of International Business and
Executive Director of Rollins China Center
Dexter S. Boniface, Assistant Professor, Political Science
Yudit Greenberg, Professor of Religious Studies and
Director of the Jewish Studies Program

Friday, April 18, 2008
Galloway Room
Mills Memorial Building

3 – 5 p.m. Afternoon with the Authors Panel & Reception
Enjoy an interesting and interactive dialogue with Rollins faculty on their recent publications, including short selected readings and conversations about their personal writing process and scholarship.

Please review information to be included in program:

Globalization of Chinese Enterprises Ilan Alon, John R. McIntyre

Book Description:
Globalization of Chinese Enterprises (Palgrave Macmillan) is a unique contribution to a growing literature. The twenty-first century has been dubbed the Chinese century. This book analyzes, through a series of unique contributions by Chinese and Western experts, the rapid evolution of Chinese enterprises in global markets, outside of the Asian-Pacific area and provides a roadmap to understand its evolution of Dragon multinationals and their impacts. The next frontier in the economic battlefield is the globalization of Chinese enterprises. Lenovo's purchase of the IBM PC division is among the most well known example. Little, however, is known about why and how Chinese firms internationalize. On the one hand, they are governed by the market forces of demand and supply, but on the other hand they can be aided and injured by the political agenda of the Chinese government. Most studies of internationalization have been grounded in the paradigms of developed countries. However, it is increasingly apparent that the resulting theories may have to be adjusted when applied to China-- which is one of a kind even among today's transition economies in terms of the emerging social market economy, uniquely controlled by market forces, government directives, and institutional constraints. The globalization of the Chinese enterprises and the economy is a subject not well researched and at the forefront of todays debates over Chinese economic growth. Filling this gap in the literature, this book represents a selection of original contributions by both Chinese and Western scholars.

Biography
Ilan Alon, Ph.D., is the Petters Chair of International Business and Executive Director of Rollins China Center, Rollins College. He is the author, editor, and co-editor of twenty books and over one hundred published articles, chapters, and conference papers. His three recent books on China include Chinese Culture, Organizational Behavior and International Business Management (Greenwood, 2003), Chinese Economic Transition and International Marketing Strategy (Greenwood, 2003), and Business and Management Education in China: Transition, Pedagogy and Training (World Scientific, 2005).

Dr. Alon is a recent recipient of the Chinese Marketing Award, a dual award from the Tripod Marketing Association (China) and the Society for Marketing Advances (USA). He has taught courses in top Chinese MBA programs including Shanghai Jiao Tong University, Fudan University, and China Europe International Business School. He is also an international business consultant, with experience in China as well as other countries, and a featured speaker in many professional associations.